The brand, or anti-brand for Paintworks meant that the representation of the development name should appear in a variety of ways, depending on the application and location. The flexibility of the wordmark was key, as well as the ability to evolve the brand over time.
Paintworks is a live, work and play destination in the heart of Bristol’s creative quarter. We were tasked with developing and managing a social media strategy that would raise awareness of the development, connect like-minded individuals, engage potential buyers, and inspire the existing community.
The brochure really aimed to push design boundaries within the industry, showcasing the information within a familiar environment to the consumer. So whether that’s within a home working environment, or within a creative or artistic environment, the brochure is extremely engaging and offers so much more than is gained online.